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发布时间:2023-10-10 03:56:33

[单项选择]The advertising on CC-WV will certainly ( ) our national reputation.
A. enhance
B. enlarge
C. strengthen
D. magnify

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[单项选择]Advertising communication might include communication between a company and ( ).
A. its current customers
B. potential customers
C. its former customers
D. all of the above
[单项选择]Targeting children for advertising is controversial because children.
A. are not able to analyze and judge advertisements
B. often give off information that may be dangerous to them
C. are unable to give consent since they are too young
D. are not ready to evaluate advertisements in terms of accuracy
[单项选择]Choosing a good research topic certainly refers to finding something that has a lot written about it.
A. Right
B. Wrong
C. Not mentioned
[单项选择]The consignment certainly does not match the samples ____ you sent us last month.
A. these
B. ---
C. what
D. when
[单项选择]These products certainly do not match the samples you have sent us, and neither are they suited to the needs of our customers.
A. 这货物与贵方寄来的样品不配套,同时也不适合我们的需要。
B. 这货物与贵方送来的样品显然不符,也不符合我方顾客需要。
C. 你们发来的产品和我们所看到的样品都不合格,顾客要求退换。
D. 你们所寄产品的质量比不上原先的样品,满足不了我们的要求。
[单项选择]Many economists believe that advertising helps increase competition,which leads to lower prices,thus benefiting consumers and the economy as a whole
A. 许多经济学家认为,广告增加了竞争的成本,使商品质量不断下降,这就使消费者的经济利益受到损害。
B. 许多经济学家相信,广告加剧了竞争,又降低了商品的价格,所以消费者和整个经济都会从中得到好处。
C. 许多经济学家坚信,广告会加剧竞争,过度的竞争致使商品质量低劣,从而影响消费者整体的经济利益。
D. 许多经济学家认为,广告有助于竞争,而竞争的加剧会降低商品价格,从而使消费者和经济在整体上受益。
[单项选择]Consumers will not benefit from advertising until it becomes successful.
A. and the producer lowers the price
B. with mass production.
C. before a new market has been created.
D. or the manufacturer has recovered the cost.
[单项选择]According to the passage modern advertising becomes one of the most prosperous industries because ______.
A. people are more concerned with tile image of a product rather than the product itself
B. it saves manufacturers from considering how the products can appeal to customers
C. there are all kinds of media available
D. there are many excellent advertisers who can make their voices authoritative
[单项选择]What's the purpose of advertising
A. To introduce people the feature of the goods.
B. To have people buy new products on the market.
C. To make people know how to use the products.
D. To tell people how to save money while buying goods.
[单项选择]Classified advertising is different to display advertising because ______.
A. all advertisements of a certain type are grouped together
B. it is more distinguished
C. it is more expensive
D. nowadays the classified advertisements are all of the same size
[单项选择]Classified advertising is different from display advertising because ______.
A. all advertisements of a certain type are grouped together
B. it is more distinguished
C. it is more expensive
D. nowadays the classified advertisements are all of the same size
[单项选择]The advertising company recently hired a designer ________had once won a prize in a national contest.
A. whose
B. which
C. whom
D. who
[单项选择]Certainly we need law or else society will deteriorate to provide survival, but it doesn't create {{U}}cooperation{{/U}}.
A. synergy
B. energy
C. symptom
D. sympathy
[单项选择]Advertising does not usually increase the total number of products sold.
A. 广告并不总是增加被卖掉产品的数量。
B. 广告并不总能增加销售产品的总数量。
C. 广告并不总能增加买入产品的总数量。
D. 广告并不总是增加产品被销售的数量。
[单项选择]Those who control advertising control culture by controlling what we spend our money on and what our values and lifestyles are.()
A. 控制广告的人可以控制文化,其对文化的控制是通过控制我们的消费取向、自身价值和生活方式来实现的。
B. 那些人同时控制着广告和文化,从而进一步控制了我们的消费方式、自身价值和生活方式。
C. 控制广告的人通过控制我们的消费取向、价值观和生活方式来控制文化。
D. 那些控制广告的人也控制着文化,因为他们控制着我们的消费方式、价值观和生活方式。
[单项选择]Advertising is distinguished from other forms of communication______ the advertiser pays for the massage to be delivered.
A. whereas
B. in that
C. which
D. because of

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