[单项选择]A) Customer and shop assistant. C) Customer and waitress.
B) Teacher and student. D) They are classmates.

[单项选择]A) Customer and shop assistant. C) Customer and waitress.
B) Teacher and student. D) They are classmates.

[单项选择]A. Shop assistant and customer. B. Post clerk and customer.
C. Store keeper and customer. D. Waitress and customer.

[单项选择]It is （　） with the customer not to let the shop assistants guess what she really likes and wants until the last moment.
A. in her honor
B. on her honor
C. a point of honor
D. an honor

[单项选择]The MiSmanagement of Customer Loyalty
The best customers, we’re told, are loyal ones. They cost less to serve, they’re usually willing to pay more than other customers. and they often act as word-of-mouth marketers for your company. Win loyalty, therefore, and profits will follow as night follows day. Certainly that’s what CRM software vendors—and the armies of consultants who help install their systems—are claiming. And it seems that many business executives agree. Corporate expenditures on loyalty initiatives are booming：The top 16 retailers in Europe, for example, collectively spent more than $1 billion last year。Indeed, for the last ten years, the gospel of customer loyalty has been repeated so often and so loudly that it seems almost crazy to challenge it.
But that is precisely what some of the loyalty movement’s early believers are starting to do. Take the case of one high-tech corporate service provider. This company set up an elaborate costing scheme
A. Business executives need to know how to generate customer loyalty.
B. Many executives believe more investment in customer loyalty means more profit.
C. It is necessary for companies to generate customer loyalty at all costs.
D. Customer loyalty will for sure help corporations make more money.

[单项选择]A. A shop assistant and a customer. B. A teacher and a student.
C. A boy and a girl. D. Wife and husband.

[单项选择]Providing Superior Customer Service
You can use customer service as a powerful way to set yourself apart from your competition．It’s one of the strengths a small business has，and by emphasizing customer service，you can compete with larger companies who may offer more variety，lower prices，and other perks you can’t afford．Here are four maxims to help make sure you leverage your small business status to provide the best customer service possible．
If a customer has a problem．apologize and fix the problem．Make sure to let customers let off their grievances，even if you are tempted to interrupt and over a refund creates ill will．Keep in mind that a complaint about your company is an opportunity to turn the situation around and create a loyal customer．Obviously，some customer requests are too outrageous to comply with．If that’s the case．do your best to offer a moderate，appealing alternative．
Ask your customers to rate your service on a regular basis．This can be done via a
A. sleep less．
B. work on weekends．
C. change your schedule sometimes．