[简答题]Task 1 Mini-presentation What is important when entering a foreign market —tariffs —currency exchange rate —cultural differences Task 2 Role-Play and Discussion Promoting a new product Your company is going to launch a new soft drink. You have been asked to help with the promotion. Discuss the situation together, and decide: —how you can encourage people to try your product —if you want to use a celebrity to promote the product

[简答题]Task 1 Mini-presentation What is important when improving the work efficiency of employees —financial benefits/bonus —effective training —flexible work hours Task 2 Role Play and Discussion Recruiting Marketing Staff Your company is going to recruit some staff for marketing. You are asked to make some suggestions about how to recruit the good staff. Discuss with your colleagues about the characteristics that good staff should have. Discuss and decide together: —What is the primary quality of good staff —What contributions can good staff make for the company

[填空题]The most important task for the Bush administration is to restore consumer confidence because consumers are the driving force of the American economy.

[填空题]Can you entrust an important task to an unpunctual person Why No, because he could finish it at ______.

[单项选择]
What happens when you combine product design virtuosity, high-powered market research techniques, and copious customer data Too often, the result is gadgets that suffer from "feature creep" or the return of billions of dollars’ worth of merchandise by customers who wanted something different at all. That kind of waste is bad enough in normal times. but in a downturn it can take a fearsome toll.
The trouble is that most customer-preference rating tools used in product development today are blunt instruments, primarily because customers have a hard time articulating their desires. Asked to rate a long list of product attributes on a scale of 1 (completely unimportant) to 10 (extremely important), customers are apt to say they want many or even most of them. To crack that problem, companies need a way to help customers sharpen the distinction between "nice to have" and "gotta have".
Some com
A. market research is a waste of money.
B. market research must not be used during an economic recession.
C. market research doesn’t necessarily help companies make products that can meet customers’ need.
D. customers are too hard to please.

[简答题]Task 1 Mini-presentation What is important when entertaining the clients --cost --place --people Task 2 Role-Play and Discussion Your company is going to invite some client to dinner. You are asked to arrange the details. Discuss the situation with your colleagues. --rules to observe, especially table manners --topics proper to say

[单项选择]What is the most common mistake companies make when sourcing globally
A. They fail to consider all their important objectives.
B. They ignore the effect it might have on their image.
C. They forget to allow for exchange rate fluctuations.

[简答题]{{B}}Task Sheet Two{{/B}}{{B}}A WHAT IS IMPORTANTWHEN... {{/B}} Planning a career - Qualifications - Future trends - - {{B}}B WHAT IS IMPORTANT WHEN... {{/B}} Choosing a new supplier - Product quality - Costs - - {{B}}C WHAT IS IMPORTANTWHEN... {{/B}} Delegating tasks - Priorities - Previous experience - -

[填空题]What does your doctor usually advise you to do when you’re quite sick
To ______.

[多项选择]Is advertising important or not What factors must one take into account when developing advertising strategy

[单项选择]A presentation has two important components: what you say and (51) you deliver it. The term delivery covers a wide (52) of featares of speaking and eye contact is one of them.
The appropriate use of eye contact (53) from one culture to another. In some cultures, women are (54) to lower their eyes in most communication (55) ; in others, younger people must keep their eyes lowered when addressing older people. (56) in the United States, (57) you are addressing an individual, a small group of people, or a larger audience, you are expected to look at them. You do not have to stare (58) and continuously; (59) , it is appropriate when speaking to one person to (60) occasionally. In a small group you should look around at the different members of the group. (61) When addressing a larger audience, you should try to make eye contact with different people around the room. It is important to look
A. total
B. overall
C. utter
D. entire