[填空题][A] Convenient packaging
[B] Health and wellness
[C] Skeptical customers
[D] Enormous markets
[E] Soaring sales
[F] Trendy drink
In the last 40 years the bottled water industry has gone from a business prospect that few took seriously, to a global industry worth billions of pounds. The commodity itself remains simple. The way we think about it has changed fundamentally. Water is natural, pure and sourced at minimal cost. Its real value lies in its marketing and branding. "I think bottled water is the most revealing substance for showing us how the global capitalist market works today," says Richard Wilk, professor of anthropology at Indiana University. "In a sense we’re buying choice, we’re buying freedom. That’s the only thing that can explain why you would pay money for a bottle of something that you can otherwise get for free. "
41. ______
Through a confection of advertising and marketing, bottled water has become one of the biggest success st