| Architects are hopeless when it comes
to deciding whether the public will view their designs as marvels or
monstrosities, according to a study by Canadian psychologists. They say
designers should go back to school to learn about ordinary people’s
tastes. Many buildings that appeal to architects get the thumbs down from the public. Robert Gifford of the University of Victoria in British Columbia decided to find out whether architects understand public preferences and simply disagree with them, or fail to understand the lay person’s view. With his colleague Graham Brown, he asked 25 experienced architects to look at photos of 42 large buildings in the US, Canada, Europe and Hong Kong. The architects predicted how the public would rate the buildings on a scale of 1 to 10, where 1 represented "terrible” and 10"excellent". A fur A. Architects have a dark future in designing marvelous buildings. B. Architects don’t care about how ordinary people view their designs. C. It is very difficult for architects to please the general public. D. Architects don’t know much about the public tastes for buildings. 我来回答: 提交
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