更多"How Marketers Target Kids Kids rep"的相关试题:
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How Marketers Target Kids
Kids represent an important demographic to marketers because they have their own purchasing power, they influence their parents’ buying decisions and they are the adult consumers of the future. Industry spending on advertising to children has exploded in the past decade, increasing from a mere $100 million in 1990 to more than $2 billion in 2000.
Parents today are willing to buy more for their kids because trends such as smaller family size, dual incomes and postponing children until later in life mean that families have more disposable income. As well, guilt can play a role in spending decisions as time-stressed parents substitute material goods for time spent with their kids.
Here are some of the strategies marketers employ to target kids: Pester(纠缠) Power
Today’s kids have more autonomy and decision-making power within the family than in previous generations, so it follows that kids are vocal ab
A. they don’t earn as much money as before
B. they don’t have enough time for their kids
C. they postpone children until later in life
D. they think time is more precious than money
[简答题]
How Marketers Target Kids
Kids represent an important demographic to marketers because they have their own purchasing power, they influence their parents’ buying decisions and they are the adult consumers of the future. Industry spending on advertising to children has exploded in the past decade, increasing from a mere $100 million in 1990 to more than $2 billion in 2000.
Parents today are willing to buy more for their kids because trends such as smaller family size, dual incomes and postponing children until later in life mean that families have more disposable income. As well, guilt can play a role in spending decisions as time-stressed parents substitute material goods for time spent with their kids.
Here are some of the strategies marketers employ to target kids: Pester(纠缠) Power
Today’s kids have more autonomy and decision-making power within the family than in previous generations, so it follows that kids are
[单项选择]How to start your life in the USA It’s very important to learn to use English well. But very often it isn’t easy to find someone to talk to in a big city. However, here are some suggestions.
(1)If you want to use English in the street, first, get or borrow a dog! Walk him several times a day!Americans love pets(宠物) and usually stop to talk to anyone with a dog.
(2)Then, try to eat in a restaurant. People sitting at the same table with you will sometimes talk to you if they see that you are a foreigner.
(3) Always ask for information from a woman if you are a man, and from a man if you are a woman! This often works very well though I don’t know why.
(4)Learn to say "Please", "Thank you" and "You’re welcome" before you come to the USA and use them all the time! Always say "Fine" in answer to the question "How are you".
(5)Also, when someone says he/she will meet you at six o’clock, be sure to be there by six. Americans think highly of time and expect e
A. Right.
B. Wrong.
C. Doesn’t say.
[简答题]{{B}}Can you tell me how important you think imports or exports are to China Why {{/B}}
[单项选择]How did your friend get you to babysit her kids for the weekend, or your sister talk you into hosting the next book club meeting They probably asked when you were anxious about a work project or stressed about making an impending mortgage payment.
Stress, however, isn’t traditionally associated with altruism. When self-discipline wanes, such as when you are hurried, hungry or distracted, you are less likely to be helpful to strangers (if you’re late for an appointment, you’re probably not stopping to help the person who just dropped the contents of his briefcase). That makes intuitive sense: helping someone you are unlikely to ever see again when you feel least in control of your own life isn’t likely to be productive.
Yet such selfishness seems at odds with the need for cooperation in a social species that relies on support from others for survival. So researchers have suspected that this pattern may only hold true for strangers—and that stress and
A. are rude to strangers under some circumstances
B. are reluctant to help others because of selfish
C. on the verge of losing control don’t like to help strangers
D. are ready to lend a hand to friends in any cases
