[填空题]primary

[单项选择]Primary Colors
The movie Primary Colors is about a grey-haired, gravel-voiced, doughnut-loving governor from a Southern American state who is running in a US presidential campaign. He has a colourful past that is in danger of grabbing frontpage deadlines and a no-nonsense lawyer wife, whose accent would be right at home in a prestigious Chicago law school. The similarities with President Bill Clinton and his wife Hillary seem hard to ignore.
The book Primary Colors, published under the byline "Anonymous", became best-seller when it came out not long after the 1992 American presidential election in which Clinton was elected to the White House. It appeared to be a thinly veiled account of what happened during that campaign. But Mike Nichols, the director of Primary Colors the movie, insists that there is no direct relationship between fiction and fact.
John Travolta, who plays governor Jack Stanton, agrees. He says that of coupe there are elements of Clinton i
A. A Movie Mirrors Bill Clinton and His Wife
B. A Movie Mirrors Presidential Election
C. A Movie Mirrors Fiction
D. A Movie Mirrors Real Life

[单项选择]

Primary Colors
The movie Primary Colors is about a grey-haired, gravel-voiced, doughnut-loving Governor from a Southern American state who is running in a US presidential campaign. He has a colourful past that is in danger of grabbing frontpage deadlines and a no-nonsense lawyer wife, whose accent would be right at home n a prestigious Chicago law school. The similarities with president Bill Clinton and his wife Hillary seem hard to ignore.
The book Primary Colors, published under the byline "Anonymous", became best-seller when it came out not long after the 1992 American presidential election in which Clinton was elected to the White House. It appeared to be a thinly veiled account of what happened during that campaign. But Mike Nichols, the director of Primary Colors the movie, insists that there is no direct relationship between fiction and fact.
John Travolta, who plays governor Jack Stanton, agrees. He says that of course there are elements
A. A Movie Mirrors Bill Clinton and His Wife
B. A Movie Mirrors Presidential Election
C. A Movie Mirrors Fiction
D. A Movie Mirrors Real Life

[单项选择]Advertising
The primary function of advertising is to communicate marketing objectives to selected target audience. It is used to accomplish a number of tasks, using different media vehicles, reaching diverse audience, and gaining interest with a number of creative approaches. However, despite the seemingly endless channels for utilizing advertising, it is basically a marketing communication too. When we examine an- successful advertising campaigns, we often find that advertising was used to accomplish inappropriate tasks. Successful advertising must be oriented to specific objectives. Before we can determine advertising objectives, it is advisable to distinguish between marketing and advertising goals. Effective advertising is an extension of the basic marketing plans and is derived from it. However, advertising goals are not the same as marketing goals. The marketing staff sets the marketing goals or objectives. The marketing department decides how to allocate resources to
A. the number of products sold.
B. increase of a product’s market share.
C. the improvement of communication and consumers’ attitude toward products.
D. increase of retail outlets.

[单项选择]The primary justification tot banking supervision is to limit the risk of loss to depositors, and by so doing to maintain public confidence in banks. And while supervision naturally focuses on the individual bank, supervisors must also be alert to the possibility that problems in one institution may have wider, systemic repercussions on others, or on the integrity of the payments system.
Supervisors have the obligation to save a failing bank.
A. Right
B. Wrong
C. Doesn’t say

[填空题]
The primary function of advertising is to communicate marketing objectives to selected target audience. It is used to accomplish a number of tasks, using different media vehicles, reaching diverse audience, and gaining interest with a number of creative approaches. However, despite the seemingly endless channels for utilizing advertising, it is basically a marketing communication tool. When we examine unsuccessful advertising campaigns, we often find that advertising was used to accomplish inappropriate tasks. Successful advertising must be oriented to specific objective.
Effective advertising is an extension of basic marketing plans and is derived from it. However, advertising goals are not the same as marketing goals. The marketing staff sets the marketing goals or objectives. (9) It also determines how these resources will be distributed to specific target markets and what sales objective can be expected over